the problem:
How does letgo get users to see their secondhand platform as an ideal way to buy and sell used cars?

the solution:
Show how having the wrong car can hold you back from your next life phase.

Executive Creative Director: Tom Adams
Creative Directors: Jeff Siegel and Alvaro Ramos
Copywriter: Jon Colôn
Art Director: Samantha Hodian
Producer: Ian Kelly
Director: Nick Ball || MJZ
Editor: Lawrence Young || Cosmo Street