the problem:
For too long, California champagne has been trapped in fancy pants. Relegated to Very Important Moments. But...who decided the most fun beverage ever invented (the only drink literally designed to be spilled a little!) should be reserved for special occasions?

the solution:
It’s time to set the bubbles free. Because there’s always something worth celebrating. And to that we say...Clink Clink!

CCO: Marty Senn
ECD: Jason Bottenus
ACD Writer: Michelle Lippman
ACD AD: Samantha Hodian
Executive Producer: Lisa Johnson
Director: Torbel Kjelstrop
Photographer: Thomas Albdorf

the problem:
Vegan cheese is not good. Everyone knows this.

the solution:
Share the consumer’s frustration that we have self-driving cars and rovers on mars, but we still haven’t cracked the code on vegan cheese. Until now. Finally, there’s Vitalite.

CCO: Marty Senn
Group Creative Director: Jason Bottenus
Writer: Michelle Lippman
AD: Samantha Hodian
Executive Producer: Henni Iwarsson
Director: Elizabeth Orne
Photographer: Chelsea Kyle

the problem:
Montchevre wanted to stand out from the category of sameness with unique flavor combinations that don’t play it safe.

the solution:
Take on the personality of the cheesemakers themselves and their bold flavors. At Montchevre farms, the anarchic goats not only mess with their farmer, but they are the true makers of mischief and cheese.

CCO: Marty Senn
Group Creative Director: Jason Bottenus
Writer: Michelle Lippman
AD: Samantha Hodian
Executive Producer: Henni Iwarsson
Director: Guy Shelmerdine

the problem:
62% of those alive today never got to experience the first moon landing or hear from the man who inspired the journey.

the solution:
Reimagine and immerse a new generation into one of history’s greatest adventures with a fully-synchronized augmented reality recreation of Apollo 11 where every moment, every maneuver, and milestone unfolded in real time, second-by-second, precisely 50 years later.

• 110,000+ rocket launches around the world
• 140,000+ downloads of the app
• 8x more social mentions that competitive museums
• 240,000,000+ global brand impressions

awards:
Cannes Gold Lion for Mobile Led Creativity
Cannes Silver Lion for Design
One Show Bronze for Digital Design
Shorty Awards x9

Executive Creative Director: Sue DeSilva
Creative Director: Mark Philip
Copywriters: Jason Ziehm, Thom Crowley, Matt Shoewalter
Art Directors: Michael Walsh, Brian Noyes, Samantha Hodian

the problem:
Goodyear is changing the tire changing game with online tire buying AND installation that comes to you. So how do we tell the world that the days of sitting in a tire shop are over?

the solution:
Make the van the hero with a bold new design and a targeted campaign to announce the new van on the streets.

Executive Creative Director: Sue DeSilva
Creative Director: Graham Shepherd
Copywriter: Matt Shoewalter
Art Director: Samantha Hodian
Producer: Ben Raynes
Director: Brendan Gibbons

the problem:
How does letgo get users to see their secondhand platform as an ideal way to buy and sell used cars?

the solution:
Show how having the wrong car can hold you back from your next life phase.

Executive Creative Director: Tom Adams
Creative Directors: Jeff Siegel and Alvaro Ramos
Copywriter: Jon Colôn
Art Director: Samantha Hodian
Producer: Ian Kelly
Director: Nick Ball || MJZ
Editor: Lawrence Young || Cosmo Street

the problem:
How do you generate listings and get users to consider selling their own used items on letgo?

the solution:
Show an extreme case of irrational attachment, and the harm that comes from holding onto things you no longer need and provide Snapchat lenses that will help glamorize their used items.

Executive Creative Director: Tom Adams
Creative Directors: Jeff Siegel and Alvaro Ramos
Copywriter: Jon Colôn and Guy Olson
Art Director: Carolina Perez-Siam and Samantha Hodian
Director: Craig Gillespie || MJZ
Editor: Eric Zumbrennen || Exile
VFX: EightVFX

the problem:
How do you spread awareness about a home security system that lets you check-in to your house while you are out?

the solution:
Show that you can have peace of mind knowing that the disasters in your head are not actually happening at home.

Executive Creative Director: Jay Gelardi
Creative Director: Graham McCann
Copywriter: Guy Olson
Art Director: Samantha Hodian